"My Oh My" is a single by American singer Ava Max. It was released on April 4, 2024 as the planned lead single from Max's third studio album, Don't Click Play, before being replaced by "Spot a Fake."
Background[]
Max teased the song throughout late 2023 and early 2024 by changing her social media biographies to "Loading...".
On March 19, 2024, Max announced the single with a 32-second snippet, whilst also revealing that she had finished the song 8 months prior to this first tease.
On March 26, 2024, the single's cover art (shot by Hunter Moreno) was revealed alongside a new 49-second snippet after a successful Spotify pre-save.
On June 9, 2024, Max announced that "My Oh My" had been cut from her third album, likely due to it under performing.
Chart Performance[]
The song debuted at No. 54 on iTunes US, marking Max's biggest debut on the chart in her career. The song debuted at No. 22 on iTunes Worldwide while peaking at No. 7, her third biggest solo peak. "Maybe You're The Problem" also peaked at this number.
Promotion[]
On March 28, 2024, the MLB posted a snippet of the song to their Instagram account. [1]
On the song's release date, MTV premiered the video all day in Times Square.
Song Meaning[]
In 'My Oh My', Ava Max combines elements of retro glamour with a modern twist, showing off her confidence while only focusing on having a spectacular night out, by looking gorgeous and feeling famous. Max had stated that the song was about having fun before getting into more serious topics later on the album before the song was cut entirely.
Credits & Personnel[]
Credits:
Production Company: Echobend
Pictures Director: Hunter Moreno
EP/Producer: Zubin Anklesaria
Choreographer: Matt Steffanina
Cinematographer: Logan Meis
Video Commissioner: Andrew Reid
VP Marketing: Marisa Aron
Video Production, Atlantic Records: Caroline DeFranco
Management: Madi Welker
Creative Director: Marilyn Hue
EP/Head of Post: Ryan Turner
EP/Post Production: Dri Sommer
Editor: Jen Kennedy
Colorist: Roy Sun
VFX: Echobend Post
Production Supervisor: Kaden Rutherford
Production Manager: Mitchka Saberi
APOC: Quinn Cavin
1st AD: Julia Walker
2nd AD: Corey Barnes
Steadicam: Chris Pinto
1st AC: Christopher Power B
Cam 1st AC: Hannah Lee
2nd AC: Gabby Aguirre
DIT: Dustin Foster
Gaffer: Taylor Huddleson
BBE: Hassan Jabbar
Electric: Maile Edwards
Electric: Ben Perez
Lightboard OP: Zachary Perez
Key Grip: Spenser Adelstein
BBG: David Adam
Grip: Jonathan Portillo
Grip: Annie Dean-Ganek
Lead Tech: Christian Hurley
G4 Tech: Chris Dickson
Tech Assist: Corey Kiefer
PD: Jill Guidote
Art Assist: Angela Curtis Key
MUA: Darlene Orellena
MUA Assist: Mirta Anguiano Mua
Assist: Cher Quezada
Stylist: Morgan Degroff
Stylist Assists: Isabel Mandujano
Stylist Assists: Elizabeth Werner
PA: Alex Mojabi
PA: Jackson Turner
PA: Jackson Linn
PA: Mafalda Pinto Correia
AM Hair: Davontae Washington
AM Makeup: Anthony Merante
AM Wardrobe: Danyul Brown
AM Wardrobe Assist: Molly Mundy
AM Assistant: Rue Golan
Dancer: May Or
Dancer: Lea Crigger
Dancer: Julia Shea
Dancer: Ayumi Matsumoto
Dancer: Malia Rose Murray
Dancer: Bri Gonzalez
Dancer: Delaney Glazer
Dancer: Randi Liberman
Dancer: Madison Han
Dancer: Taylor Timmerman
Dancer: Josh Killacky
Dancer: Christopher Aguirre
Dancer: Star Hsia
Dancer: Nathan Lopez
Lyrics[]
[Intro]
Da-da-da
Dun-dun-da-da-da-da-da
Dun-dun-da-da-da-da-da-da
Dun-dun-da-da-da-da-da-da
[Chorus]
I'm like "My, oh my"
“Baby, this is my kinda night”
Flashing lights up on my body
Feels like '90's paparazzi
I'm like "My, oh my"
“Baby, this is my kinda night”
Strangers dancing all around me
It's like straight out of a movie
[Post-Chorus]
Dun-dun-da-da-da
Dun-dun-da-da-da-da-da
Dun-dun-da-da-da-da-da-da
Dun-dun-da-da-da-da-da-da
Dun-dun-da-da-da
Dun-dun-da-da-da-da-da
Flashing lights up on my body
Feels like 90's paparazzi
[Verse 1]
Retro, glamorous, modern, fabulous, point your cameras, oh-oh
Giving MTV, Bella and Gigi, sipping on Clicquot, oh
Real big energy, radiate outta me, baby just look at me, look at me, look at me go, woah
[Chorus]
I'm like "My, oh my"
“Baby, this my kinda night” (yeah)
Flashing lights up on my body
Feels like '90's paparazzi
I'm like "My, oh my"
“Baby, this my kinda night”
Strangers dancing all around me
It's like straight out of a movie
[Post-Chorus]
Dun-dun-da-da-da
Dun-dun-da-da-da-da-da
Dun-dun-da-da-da-da-da-da
Dun-dun-da-da-da-da-oh-ooh
Dun-dun-da-da-da
Dun-dun-da-da-da-da-da
Dun-dun-da-da-da-da-da-da
Dun-dun-da-da-da-da-da-da
[Verse 2]
I run the table like it's Vegas
I'm like Charlie with these angels
Taking pictures, feeling famous, ah
I feel so Kim and Khloe
Ain't no photoshop, Adobe
Walk in like a young Naomi (a-a-ah)
[Bridge]
When I walk in
It's electric
Roll the carpet for me
One more time
[Chorus]
I'm like "My, oh my" (oh)
“Baby, this my kinda night”
Flashing lights up on my body
Feels like '90's paparazzi (oh)
I'm like "My, oh my"
“Baby, this my kinda night” (night, ooh, ooh)
Strangers dancing all around me
Feels like straight out of a movie
[Post-Chorus]
Dun-dun-da-da-da
Dun-dun-da-da-da-da-da
Dun-dun-da-da-da-da-da-da
Dun-dun-da-da-da-da-da-da
Dun-dun-da-da-da
Dun-dun-da-da-da-da-da
Flashing lights up on my body
Feels like '90's paparazzi
Trivia[]
- This is Max's second song to not involve production from Cirkut, with the first being "Whatever".
- This is Max's first solo song to not involve the producer.
- The song mentions Bella Hadid, Gigi Hadid, Charlie's Angels, Kim Kardashian, Khloe Kardashian, and Naomi Campbell by name.
- The song garnered a lot of backlash due to its obvious interpolation. Max has responded with "I think the internet likes to poke at Ava Max. Not every song is a sample, and also, when I do a sample, I do it tastefully."[2]
- The song interpolates the Arabian riff.
- The song appears in the fifth season of Fortnite Festival.
Gallery[]
Photoshoot[]
Behind the Scenes[]
References[]
[]
| Don't Click Play Navigation | |
|---|---|
| Links | Album Information • Shop Music |
| Songs | Lost Your Faith • Lovin Myself • Upcoming AM3 Track • Violin |
| Outtakes | Business Is Business • Exorcist • Jackpot • Lie For You • My Oh My • No Romeo • Pirouette • Red Lipstick • See My Future (The Cards) • Somebody • Spot a Fake • This Is What I Like |
| Artists | Ava Max |